The Money Books.com
 Location:  Home » Entrepreneurial » The Entrepreneurial Mindset: Strategies for Continuously Creating Opportunity in an Age of Uncertainty  

Categories
Investing
Finance
Marketing
Personal Finance
Real Estate
Taxes
Retirement
Entrepreneurial
Software
Products

The Entrepreneurial Mindset: Strategies for Continuously Creating Opportunity in an Age of Uncertainty

The Entrepreneurial Mindset: Strategies for Continuously Creating Opportunity in an Age of UncertaintyAuthors: Rita Gunther McGrath, Ian MacMillan
Publisher: Harvard Business Press
Category: Book

List Price: $40.00
Buy New: $26.40
as of 9/10/2010 14:54 PDT details
You Save: $13.60 (34%)



New (30) Used (37) from $7.21

Seller: Amazon.com
Rating: 5.0 out of 5 stars 19 reviews
Sales Rank: 59853

Media: Hardcover
Pages: 380
Number Of Items: 1
Shipping Weight (lbs): 1.7
Dimensions (in): 9.3 x 6.1 x 1.3

ISBN: 0875848346
Dewey Decimal Number: 658.421
EAN: 9780875848341
ASIN: 0875848346

Publication Date: August 2000
Shipping: Eligible for FREE Super Saver Shipping
Availability: Usually ships in 24 hours

Features:
  • ISBN13: 9780875848341
  • Condition: New
  • Notes: BUY WITH CONFIDENCE, Over one million books sold! 98% Positive feedback. Compare our books, prices and service to the competition. 100% Satisfaction Guaranteed

Also Available In:

  • Unbound - The Entrepreneurial Mindset

Similar Items:


Editorial Reviews:

Product Description
A Blueprint for Building Entrepreneurial Organizations
Nobody needs to tell you that in the new economy, managers using conventional strategies are losing out to smart, fast, entrepreneurial competitors who move on ideas others overlook and who confidently act while others dither. Are the managers of leading companies simply doomed to let this happen? Not at all, argue Rita Gunther McGrath and Ian MacMillan. The fundamental problem is that the tools, training, and conceptual frameworks that work for business-as-usual can't, and don't, work when your main challenge is to bury old business models and aggressively create completely new ones. To succeed, today's strategists need the thought process and discipline that are second nature to successful entrepreneurs. The Entrepreneurial Mindset offers a refreshingly practical blueprint for thinking and acting in environments that are fast-paced, rapidly changing, and highly uncertain. It provides both a guide to energizing the organization to find tomorrow's opportunities and a set of entrepreneurial principles you can use personally to transform the arenas in which you compete.

Using lessons drawn from leading entrepreneurs and entrepreneurial companies, The Entrepreneurial Mindset presents a set of practices for capitalizing on uncertainty and rapid change. Like McGrath and MacMillan's bestselling Harvard Business Review articles, such as "Discovery-Driven Planning," the book provides simple but powerful ways to stop acting by the old rules and start thinking with the discipline of habitual entrepreneurs.

The Entrepreneurial Mindset will show you how to:
* Eliminate paralyzing uncertainty by creating an entrepreneurial frame that shapes a shared understanding of what is to be accomplished and what would be worthwhile
* Create a richly stocked opportunity register in which you mobilize great ideas for redesigning existing products, finding new sources of differentiation, resegmenting existing markets, reconfiguring market spaces, and seizing the huge upside potential of breakthroughs
* Build a dynamic portfolio of businesses and options that continuously move your organization toward the future
* Execute dynamically your ideas so that you can move fast, with confidence and without undue risk
* Develop your own way of leading with an entrepreneurial mindset to create a vibrant entrepreneurial climate within your organization

The Entrepreneurial Mindset is about succeeding in an unpredictable world. It will help everyone from independent entrepreneurs to managers of large corporations develop insights that others overlook and act on them to build the truly entrepreneurial organizations of the future.


Customer Reviews:
Showing reviews 1-5 of 19



4 out of 5 stars The Entrepreneurial Mindset   September 15, 2009
Sassychic6788
0 out of 1 found this review helpful

The product arrived in a timely manner, but including highlighting that was not mentioned in the description.


5 out of 5 stars The "Entrepreneurial" Mindset   July 2, 2007
Nicholas Mottet (Chicago, IL)
1 out of 1 found this review helpful

"The Entrepreneurial Mindset" offers thought-provoking strategies to be successfull in a universe of constant change and high uncertainty. Using lessons from the entrepreneurial world, the authors presents a set of "best practises" that are insightful and quickly applicable to any businesses. Specific advice is given to reframe your product offering and come up with blockbuster extensions, or to build unique business competences and differentiate from competitors. I highly recommend this book.


5 out of 5 stars Excellent Book for Entrepreneurs   May 15, 2007
Elijah Chingosho (Nairobi, Kenya)
1 out of 1 found this review helpful

"The Entrepreneurial Mindset" is one of the best books on entrepreneurship on the market. It will help you to in discover new opportunities for a new or existing product or service or in validating your current product offerings. The invaluable insight it brings will be of assistance in gaining a better grasp of not only your products and services but also your business as well.

The book is based on extensive research of habitual entrepreneurs, that is, those people who started and natured several successful businesses and thus brings out some unique and interesting insights and handy tips and advice that should help you in your business or work. The book is packed with ideas and insights that will assist any manager excel in turbulent and uncertain times.

This is a well written book that will help you avoid making costly errors and propel your business to new heights. I highly recommend this book to anyone that wants to establish a well thought out strategy to ensure future success and open their eyes to new possibilities.



5 out of 5 stars Don't start a business without reading this book   January 3, 2007
Phinance (Fairfield, CT USA)
One of the best books on advice for entrepreneurs.

It doesn't matter if you are planning to start a new business or managing a critical department in the company you work for - This book describes in simple language, the creation of a mindset that will help you run a successful business in both bull and bear markets.

This book describes the application of various ideas using case studies and ways to harvest them by building an opportunity register.



5 out of 5 stars Essential reading for Executives focused on company growth   April 17, 2006
Rob Weber (Wayne, PA USA)
1 out of 1 found this review helpful

McGrath and MacMillan have achieved what dozens of authors have only hoped for - written a book that contains strategies and tactics that are powerful and immediately actionable.

The Entrepreneurial Mindset is packed with tools that can be used by CEOs, Division Managers, Product Managers and anyone responsible for driving profitable company growth. Many of the techniques in the book appear deceptively straightforward - yet are powerful and immediately practical.

Concepts like Attribute Mapping and Consumption Chain analysis, for example, can serve as a core framework for developing - or repositioning - existing products and services. The goal is to move away from selling commodities, and creating valueable (and profitable) offerings that customers absolutely must have.

I have used these concepts numerous times and with great success.


Showing reviews 1-5 of 19


CERTAIN CONTENT THAT APPEARS ON THIS SITE COMES FROM AMAZON SERVICES LLC. THIS CONTENT IS PROVIDED ‘AS IS’ AND IS SUBJECT TO CHANGE OR REMOVAL AT ANY TIME.


© 2006 dash Media Networks. All rights reserved. In association with Amazon.com    Customer Service - About - Contact
Website design by: dash Media Arts

Partners: | |